In a surprising turn of events for the Indian tech landscape, a homegrown messaging app named Arattai has surged to the number one spot on the country's app stores, momentarily eclipsing the colossal WhatsApp. This sudden rise comes amidst a fervent push for 'Swadeshi' (Made in India) digital products, heavily championed by government ministers and resonating with a growing user base keen on local alternatives. Advertisement

Developed by the Chennai-based technology firm Zoho Corporation, Arattai is now at the centre of a heated debate: is this a fleeting moment of fame, or the beginning of a genuine challenge to Meta's seemingly unshakeable dominance in India?

We’re officially #1 in Social Networking on the App Store!

Big thanks to every single Arattai user for making this possible. �

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