Meta, the owner of Facebook and Instagram, is fully invested in the AI business model and is adding something new. Starting Dec. 16, Meta will begin personalizing ads and content recommendations based on how Facebook and Instagram account holders interact with the company's AI. Those recommendations could include things like Facebook posts and Instagram reels and, of course, ads based on your perceived interests.

Meta said it will start notifying customers of the update on Oct. 7. According to the company, the update will occur in the US and "most regions. "

The company said that interactions with its AI features, either by voice or text exchange, will help the social media platforms improve recommendations so that users are "more likely to see content they're actually interested in

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