From recycled pitches to “secret sauce” mysticism, leaders share how broken trust, not bad work, costs agencies clients.
Miami, Florida–(Newsfile Corp. – October 3, 2025) – On episode 109 of the DesignRush Podcast , Prashant Puri , Co-Founder & CEO of AdLift, and Cliff Skelliter , Founder & Creative Director of Sky Story Creative, unpack the hidden mistakes that cause agencies to lose clients before they’ve even won the pitch.
Source: DesignRush
To view an enhanced version of this graphic, please visit:
https://images.newsfilecorp.com/files/10587/269015_33dbf87264e9289e_001full.jpg
Drawing on years of experience leading global campaigns and creative storytelling initiatives, Puri and Skelliter reveal that the real reason agencies lose clients is broken trust.
The episode tack