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Long John Silver's changed its seafood-focused logo on Oct. 3

The new emblem is meant to highlight the restaurant's non-fish menu items

Despite the change, the brand promises that its seafood options are not going anywhere

A historically seafood-focused chain is moving from surf to turf.

Over the weekend, Long John Silver’s unveiled its brand-new logo that is meant to spotlight the restaurant’s non-fish menu items. The new logo swaps a fish illustration for an image of a chicken and new “Chicken + Seafood” text.

The fast food spot was formerly known for its fried fish platters but the redesign serves to highlight the chain’s chicken strips — it’s “best-kept secret,” according to a press release, which notes the change is "unexpected."

The fried white meat chicken piec

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