The "Biscoff Cookie Butter Cake," one of Nothing Bundt Cake's newest offerings, has gone viral for all the right reasons.
A Nothing Bundt Cakes shop in Estero, Florida.

The reviews are in.

The internet can't seem to stop raving about the "Biscoff Cookie Butter Cake," the newest seasonal offering from the baked goods franchise Nothing Bundt Cake.

Since its debut on Sept. 29, the Biscoff Cookie Butter Cake has found a fan in many, at least in those who have gotten the chance to try it.

"That biscoff cookie butter cake from nothin Bundt cakes was fireeeeee," one social media user wrote Oct. 2.

Informally crowned "The Diamond of the Season," fans pleaded with the company to keep the Biscoff Cookie Butter Cake on the menu longer than Sunday, Oct. 12, when it's scheduled to leave menus.

Others are planning on, or are actively trying to get a taste. Some customers have reported the item being out of stock in their areas.

According to Nothing Bundt Cakes, several bakeries across the nation have already sold out of the Biscoff Cookie Butter Cake so customers should get their hands on it before it's gone.

A match made in cookie butter heaven

Claire Jessen, vice president of culinary at Nothing Bundt Cakes, says the Dallas-based company has been "watching the cookie butter trend rise over the past few years and knew its warm, spiced flavor would pair perfectly with our moist Bundt Cake and signature cream cheese frosting."

"Once we saw how much our guests loved it, we knew partnering with Biscoff — the most recognized name in cookie butter — was the right choice," Jessen said in a statement. "The Biscoff Cookie Butter Bundt Cake has been an incredible hit, and with such an enthusiastic response, we’re already discussing how we can 'Bring the Joy' of this flavor back again soon."

Internet is crumbling over Biscoff Bundt Cake

Customers who have been lucky enough to get a taste of the cake have taken to social media to post their reviews, most of which have been overwhelmingly positive.

While the majority seemed to lean in favor of the treat, some were curious about whether the seasonal offering lived up to the hype. A small minority thought that the dessert looked a little too sweet.

For those curious about the flavor profile, the Biscoff Cookie Butter Cake is a "comforting spice cake with Biscoff Cookie Butter baked right in and drizzled on top, as well as real Biscoff cookies baked on the bottom and placed on top," according to its description.

Check out some of the post-taste test reactions below. Watch video reviews at the top of this story.

Where to get the Biscoff Cookie Butter Cake

The Biscoff Cookie Butter Cake, one of three "Cheers to Autumn" collection items, is available for purchase at Nothing Bundt Cakes bakeries nationwide through Sunday, Oct. 12.

According to Nothing Bundt Cakes, its "Cheers to Autumn" collection features a lineup of "rich, cozy flavors perfect for cooler weather and holiday gatherings." Here's what is on the menu right now.

  • Biscoff Cookie Butter Cake (Available now through Oct. 12)
  • Pumpkin Spice: The fan-favorite makes its yearly return, blending savory pumpkin with a medley of warm spices that capture the essence of fall. (Available now through Dec. 7)

To find the nearest bakery or order online for pickup or delivery, visit nothingbundtcakes.comor download the Nothing Bundt Cakes mobile app from the Apple App Store and Google Play.

Biscoff is having a moment: Crumbl drops Biscoff cookie

If you're unable to get the Biscoff Cookie Butter Cake at a Nothing Bundt Cakes near you, Crumbl is also advertising a similar offering.

Crumbl's Biscoff Pie is a "Biscoff–infused cream cheese pie filling served on a crunchy Biscoff crust, finished with a pool of smooth Biscoff spread, dollops of fresh whipped cream, and a crunchy Biscoff cookie."

According to Crumbl, the dessert, best served chilled, can be delivered, or ordered for pick up at a Crumbl location through Saturday, Oct. 11.

This story was updated to include additional information.

This article originally appeared on USA TODAY: The internet goes Bisc-off about newest Nothing Bundt Cake flavor

Reporting by Amaris Encinas, USA TODAY / USA TODAY

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