After nearly two decades, the way Hulu subscribers consume their content is about to change.

The iconic Hulu brand is dissolving and will no longer be the standalone service, or app, many users are used to.

Instead, the brand is essentially being absorbed by Disney+ and will be offered only in the Disney+ app.

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Beginning Oct. 8, 2025, Disney+ users will start to see Hulu-branded content on their streaming feed, Disney recently announced.

“The power and value of the Hulu brand will reach worldwide audiences beginning October 8, when it becomes the global General Entertainment brand on Disney+, replacing Star in international markets,” the company announced in an Oct. 2, release.

“With this cha

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