History

How Burger King's Whopper Got Its Iconic Name By Joe Hoeffner Oct. 21, 2025 7:00 am EST

There are plenty of fast food chains that sell hamburgers, but there aren't as many with a bona fide, capital-I Iconic flagship burger. There's McDonald's with its Big Mac, there's Burger King with its Whopper, and then there's ... what? The Baconator at Wendy's? Clearly, branding a burger isn't as easy as slapping some patties on a bun and giving it a whimsical name, so credit is due to Burger King for making the Whopper a genuine celebrity.

Declaring their chain the "Home of the Whopper," creating a game-changing vegan "Impossible Whopper," writing that infernal jingle that follows you like an ancient curse from one college football game to the next ... well, at least we won't f

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