Interscope Geffen A&M Records announced the next phase of its HBCU-focused initiative following a successful launch in 2024 with partnerships at Howard University, Tennessee State University, and Texas Southern University. This year, the label released Homecoming SZN Compilation Vol. 2, the next installment of the vinyl-exclusive album series.
The campaign will partner with Hampton University, Clark Atlanta University, and Alabama State University for activations during their 2025 homecoming weeks. As part of the campaign, Interscope will donate $3 to the affiliated university for every item sold. In addition, Interscope will provide funding to support a variety of initiatives across campuses, with equal awards distributed among the three universities.
“Homecoming is a treasured traditio