Alipurduar (West Bengal) [India], October 24 (ANI): Filmmaker Shoojit Sircar has expressed deep shock over the death of advertising legend Piyush Pandey on Friday.

Piyush Pandey (70), Padma Shri recipient, was regarded as the architect of Indian advertising.

"I am still in shock. I don't think the entire advertising world can imagine itself without Piyush Pandey. An entire generation in the advertising world that was purely created by him has gone. It's a huge loss," Sircar told ANI.

The filmmaker recalled working with Pandey on past projects, including a significant flagship project.

"My relationship with him lasted for almost 25 years. My most important flagship project was with him and Amitabh Bachchan on 'Khushboo Gujarat Ki' when PM Modi was the Chief Minister of Gujarat. At that

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