California [US], September 10 (ANI): Apple has announced the iPhone 17 Pro and Pro Max, the top models in its new iPhone 17 lineup, alongside the regular iPhone 17 and all-new iPhone Air.

The Pro returns to an aluminium build, adds the biggest battery of any iPhone yet, and boasts what Apple is calling a "full-width camera plateau" on the back as per the live event, which was broadcast on Apple 's website and YouTube channel on Tuesday.

The iPhone 17 Pro starts from 1,099 USD, with the Pro Max starting at 1,199 USD, both with 256GB of storage, according to The Verge.

The obvious change this year is a dramatic redesign of the rear camera module, which now stretches all the way across the body, rather than only containing the lenses.

It's still a triple camera within that new camer

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