It's the show that's outlived trends, outlasted rivals, and out-hyped just about everything else at 11 a.m.

Now in its 54th season, "The Price Is Right" is throwing down a week-long Halloween celebration. And this isn't your average candy and costume situation.

"Wake Up Western Slope" anchor Justin Adam Brown recently spoke with the game show's announcer, George Gray, for an inside scoop on all the thrills, chills, and prizes in store.

Watch "The Price Is Right" weekday morning on KREX-TV at 11 a.m.

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