Tourism has long been a crucial element of economic development in Kirkland Lake. With that, the initiative known as “Discover Kirkland Lake” has been the force behind it for many, many years.

The initiative is now being expanded, updated with the intent of increasing the town’s presence.

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“With our new mandate of our economic development and tourism strategic plan, we are re-imagining and putting some of the items and directives from the strategic plan to task now, in 2025 and going forward” says Town of Kirkland Lake Director of Development and Enterprise Services, Dan Laverdure.

He added “we continue to be active promoting Kirkland Lake and showcasing what Kirkland Lake has to offer. At the juncture of Kirkland Lake’s evolution right now, the rebirth, we are examin

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