JUAREZ, Mexico (Border Report) – More than 1.3 million Americans visited a doctor, a dentist, an optometrist or specialized medical care in Mexico last year.

That’s a big number but medical providers in Juarez want it to grow so they can get a bigger slice of the estimated $430 million in annual revenue it represents.

Lacking the abundance of plastic surgery and bariatric surgery clinics that cities like Tijuana boast, Juarez is focusing on promoting more conventional medical services and to go after potential customers not far from the border region.

“We, as a region, are blessed to have this kind of medical tourism. People have been crossing the border for 100 years,” said Antonio Suarez, president of the Juarez Medical Cluster association. “This year, you will see a very inclusive cl

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