The Motion Pictures Association has warned Instagram parent Meta to cease and desist the recently introduced Teen Accounts that are “guided by PG-13,” which the organization says exploits its ratings brand.

“The MPA ’s ratings program is a rigorous, human-driven process where every film is carefully assigned an individualized rating and content descriptors. Whatever mechanism Meta uses to moderate content cannot responsibly be compared to that comprehensive process. The MPA’s program rates roughly 500 films a year; millions and potentially billions of images and videos are posted to Instagram each day,” it said, asking for the social media giant to implement remedial measures.

“For more than half a century, the MPA has maintained the well-known motion picture rating system to guide m

See Full Page