Whether the Big 12 stands as the strongest basketball conference is an issue for another month — for March, actually.
But with the 2025-26 season underway this week, the Big 12 is alone at the top in one regard: No conference will have wider media distribution throughout the non-conference portion of the season and during league play.
The expansion of partnerships and platforms coincides with the start of a new media rights contract cycle. (The six-year deal was announced in the fall of 2022.)
In addition to ESPN and CBS, the Big 12 has added TNT, Fox and NBC to its basketball broadcast lineup. Those five media partners will show 298 games controlled by the conference (i.e., home games) across 11 networks.
The network breakdown is the following:
ESPN: ABC (broadcast), ESPN, ESPN2, ESP

The Mercury News

The Baltimore Sun
The Oregonian Public Safety
Bozeman Daily Chronicle Sports
Essentiallysports
NBA
Cache Valley Daily
ESPN NBA Headlines
NBC Bay Area Dixon News
The Oklahoman
ABC30 Fresno Sports
Raw Story