(KTAL/KMSS) — The MPA (Motion Picture Association) has issued a cease and desist letter to Meta demanding the company stop associating its new Instagram teen settings with MPA ratings.

Meta initially stated that the new default teen settings on Instagram were designed to allow similar content available in a movie rated PG-13 by the MPA, along with more stringent content filtering available.

MPA Executive Vice President of Global Communications, John Mercurio, noted that MPA ratings are a human-driven process, with every film assigned an individual rating and content descriptors.

The MPA does not feel that whatever mechanism Meta uses can compare to the process the MPA undergoes.

They also note that the MPA rates roughly 500 films per year, while Instagram could potentially have several

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