Idon’t shop much on Amazon — but it’s not because I don’t like it.

Truthfully, I quickly get overwhelmed by the sheer amount of options at my fingertips. While this means that there are what feels like infinite shopping possibilities, it also means that extra effort and time are required to find things that I really, really love. So I usually give up after just a few short scrolls.

But with Amazon’s new holiday storefront , my cart is filling up quicker than ever before. Within minutes, I spotted soft-looking sweaters , pretty purses , and so many other good — no, great — fashion and accessory finds. And since the holiday season is all about spreading love and joy, I figured I’d share the things I’m, well, loving, so you can get in on the shopping joy.

Writer-Loved Fashion Gifts

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