Imagine this: Sarah from accounting gets what looks like a routine password reset email from your organization’s cloud provider. She clicks the link, types in her credentials, and goes back to her spreadsheet. But unknown to her, she’s just made a big mistake. Sarah just accidentally handed over her login details to cybercriminals who are laughing all the way to their dark web marketplace, where they’ll sell her credentials for about $15. Not much as a one-off, but a serious money-making operation when scaled up.

The credential compromise lifecycle

Users create credentials: With dozens of standalone business apps (each with its own login) your employees must create numerous accounts. But keeping track of multiple unique usernames/passwords is a pain, so they reuse passwords or make tiny

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