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According to Business Insider , TikTok Shop and other ecommerce platforms, like Amazon, have an AI problem. Fraudsters are reportedly using generative AI tools to create fake brands, dupes, and products, tricking users into paying for things that are not real and do not exist.

"It's organized crime, to be honest," Nicolas Waldmann, who leads TikTok Shop's governance and experience external affairs team, told Business Insider. "They're trying to basically go through and sell, and of course, never deliver anything, and then run with the money."

This type of fraud is not a new phenomenon. Scammers are fond of scamming, and they will find a way, but AI has made it increasingly more difficult to catch them. Amazon, for its part, is us

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