The state of great comfort and extravagant living, or luxury, can look different for everyone. Sometimes luxury looks like an afternoon spa trip at an Arizona staycation hotspot. Or it looks like a wine tasting dinner with the cinematic backdrop of a lightning storm at dusk. Or it’s a trip to the mall for an indulgent treat.

From shopping to hospitality, Arizona adds a touch of luxury to every journey. Modern consumers value experiences above all and businesses are embracing both men and women as equal drivers of this trend.

Staples of the luxury market, like Scottsdale Fashion Square, are redefining the shopping experience. The old box-store model is giving way to spaces where dining is central, men are targeted as key shoppers, and everyday luxuries hold equal weight to signature splur

See Full Page