The largest pizza chain in the world , Domino's Pizza, has added a new "Specialty Pizza" to its menu—The Spicy Chicken Bacon Ranch Pizza—and launched it with an ad campaign that features the character, Donna Meagle, from Parks and Recreation , whose catchphrase on the show was “Treat Yo Self!”

Why It Matters

Consumers can get a medium-sized Spicy Chicken Bacon Ranch Pizza for just $9.99, which falls below the average cost of a medium Domino’s pizza, which ranges from $13–$15 . This positions Domino’s as a more affordable option for consumers who are struggling with ongoing inflation and rising food prices.

What To Know

Domino's launched its new Spicy Chicken Bacon Ranch Pizza in stores nationwide on Monday, November 10, and it joins the existing line-up of chef-inspired “Spec

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