COLLEGE STATION, Texas (KBTX) - The annual Jingle Bell Market returned to College Station ahead of the holiday season.

On Sunday, local vendors came together to sell their products to the Brazos Valley community. The market started in 2014, and it continues to bring businesses together and help create holiday family traditions.

For some businesses, this year has been difficult due to economic changes such as tariffs, inflation, and the government shutdown. Greg Zachary, the owner of The Italian Pantry, said he was able to avoid the challenges by being proactive and he remains hopeful for the holiday season.

“Tariffs have been a challenge, but I was very proactive. I ordered tons of products when the Election happened and then starting in January even more,” Zachary remarked. “People a

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