With names like neodymium and dysprosium, rare-earth elements sound exotic — and their perceived scarcity has only added to the mystique.
In reality, rare earths aren't that rare, but just difficult to extract and refine. Yet they've become indispensable to modern life, embedded in everything from our smartphones and electric-vehicle motors to wind turbines and medical imaging machines.
And demand is climbing.
The real choke point is processing and refining — a complex and environmentally sensitive step that the U.S. has lagged behind in and that China now dominates, controlling nearly 90% of global output.
The need for high-torque, compact EV motors — which use rare-earth magnets that are three to four times stronger than conventional magnets — is helping drive demand. Production of

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