Holland America Line’s float cruised through the streets of New York in the 99th Macy’s Thanksgiving Day Parade.

The Alaska-themed float featured multi-platinum singer-songwriter Jewel, who performed “You Were Meant For Me” during the television broadcast in front of Macy’s Herald Square flagship.

“As a first-time participant in the Macy’s Thanksgiving Day Parade, it was an honor to showcase the essence and awe of Alaska, a destination that is at the heart of Holland America Line,” said Kacy Cole, chief marketing officer for Holland America Line.

“Thanksgiving is a time of gratitude, and we are thankful not only to join this iconic holiday tradition but also to share the wonder of Alaska with millions of viewers just as we have with our guests for nearly 80 years,” added Cole.

The comp

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