The 2025 Texas Tech football season has completely exceeded expectations. They are on the cusp of winning the Big 12 Championship game, and they are also knocking on the door of a College Football Playoff berth as one of the best teams in the country . The emergence of Texas Tech has been in large part because of the NIL era and the fact that they have used that money wisely in recruiting.

Texas Tech football head coach Joey McGuire appeared on Tuesday's episode of “The Pat McAfee Show” and talked about all things Texas Tech. He spoke about how the Red Raiders have tried to change their recruiting strategy in the NIL landscape thanks to their big donor, Cody Campbell. He said Campbell has been the brains behind the entire operation and has been key to where they are now.

McGuire an

See Full Page