SOUTHWEST Airlines has been busy promoting its new assigned seating policy - despite charging more for family holidays.

Here’s how the changes compare to prices offered by competitors United and American Airlines .

Southwest , a low-cost airline based in Dallas, has announced that, for the first time, it will give passengers assigned seats .

But, The U.S. Sun has found that a family of four - two adults, one teen and one child under 13 - could end up paying hundreds of extra dollars for future trips.

For example, a return trip between Los Angeles (LAX) and Chicago O'Hare International Airport (ORD), leaving January 28, 2026 and returning January 30, is quoted at costing around $2,000 for "basic" flights.

By comparison, a similar journey with American Airlines would cost about $

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