We’re calling it Orange Theory, Taylor’s Version. Last night, Taylor Swift announced that her 12th studio album is on the way —and it appears that the record, titled The Life of a Showgirl, will be associated with the color orange.
For those who aren’t familiar, each of Swift’s albums-slash-eras has had a color: Midnights was dark blue ; her edgy comeback album, Reputation , was black ; Lover was pastel pink , and so on. A few of the Easter eggs that pointed to orange as The Life of a Showgirl ’s dedicated hue? Swift has swapped her classic red lipstick for a terracotta color, and the announcement video’s overlay text was in a bright, traffic cone-like shade.
“Taylor’s first prominent use of orange was in the music video for ‘Look What You Made Me Do,’” says Elizabet