Habit Burger & Grill is once again taking a playful jab at In-N-Out Burger after the rival chain slipped in USA Today’s 10 Best fast food burger rankings.

Habit’s signature Double Char beat out burgers from In-N-Out and Five Guys to secure the top spot for the second consecutive year. Last year, the Southern California-based chain marked the win with a billboard near an In-N-Out drive-thru by LAX.

This year, Habit returned to the same location with the same congratulatory message, but with a twist. The “2” in In-N-Out’s 2024 ranking was scribbled out in red and replaced with a “4,” a nod to the company’s drop in rankings.

USA Today’s 10Best editors and a panel of burger experts selected the nominees, and readers voted to determine the winners.

This year’s top 10 list is: • Double Cha

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