Netflix just scored its first box-office win thanks to K-Pop: Demon Hunters . Over the August 24, 2025 weekend, the animated musical topped the charts during a two-day sing-along event, with rival studios estimating $18–$20 million in ticket sales. That milestone makes the streamer’s fan-fueled gamble pay off in theaters. ( WSJ )

The movie follows HUNTR/X, a girl group that moonlights as demon slayers, as they face off against the slick, villainous Saja Boys. It has lived a second life in cinemas as a “KPop Demon Hunters Sing Along,” complete with glow sticks and full-voice choruses. For Netflix movies, that kind of turnout signals a different playbook and serious fandom.

Trade estimates put “Weapons” at $15.6 million in its third frame, which Demon Hunters edged out. Even with a s

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