Coco Gauff is not a morning person. Sure, she's getting up at the crack of dawn — but not before hitting the snooze button for at least an hour first.

"I'm one of those people that needs a pre-alarm, so I'll put an alarm super early at 5 or 5:30 in the morning and then go back to sleep, and then probably get out of bed at 6:30," Gauff told Business Insider.

Gauff made her debut as a tennis pro at age 14 and hasn't looked back. She burst onto the scene, beating her idol, Venus Williams, at just 15 at Wimbledon. Since then, she's won two Grand Slams — the 2023 US Open and the 2025 French Open — placing her among the most accomplished female athletes in the world.

Along the way, she's netted endorsements with global brands like Rolex, Ray Ban, and New Balance, including a signature shoe. A

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