The Genuine abruptly closes after 3-plus years on 16th Street in central Phoenix

PHOENIX – Three-plus years after debuting in central Phoenix, The Genuine abruptly closed its doors for good.

The restaurant on 16th Street north of Bethany Home Road served its last meals and beverages on Thursday night after announcing the shutdown on social media that morning.

Genuine Concepts, the restaurant group best known for The Vig, billed The Genuine as its new “flagship concept” when it opened in April 2022. It replaced a Vig location in a building that was originally a midcentury bank designed by noted Phoenix architect Ralph Haver.

Genuine Concepts kept its corporate office in the back of the building, but it has outgrown the space.

“The time has come for us to expand our corporate office and continue fueling the growth of The Vig and our other projects,” says a note on Th