The Las Vegas Convention and Visitors Authority says the “Fabulous Five-Day Sale” it coordinated with Las Vegas resorts last week was a huge success, with customer engagement exponentially exceeding normal visits.
Representatives of the destination marketing organization said they’re still assessing how many visitors to the VisitLasVegas.com website reserved rooms, restaurant and experiences, but the expanded numbers of visitors bodes well.
“We are thrilled with the success of ‘The Fabulous Five-Day Sale.’” said LVCVA Chief Marketing Officer Kate Wik in an email. “Travelers didn’t just visit the page, they stayed and engaged, underscoring both the strong demand for deals and the unmatched allure of Las Vegas.”
Wik said the goal of the campaign was twofold: to highlight the value that “h