The Screen Actors Guild Awards is being officially rebranded as the Actor Awards Presented by SAG-AFTRA, beginning with the 2026 ceremony on March 1.

Commonly known as the SAG Awards, the change was announced on Friday, November 14, to the SAG-AFTRA board, the union that presents the annual honors. Streaming on Netflix since 2023, the awards will continue their tradition of spotlighting outstanding performances in film and television under the new title.

Beginning in 1995, the SAG Awards have been an “awards show for actors, by actors,” created to honor the year’s best performances in film and primetime television. Over the decades, the ceremony has become a highlight of Hollywood’s awards season, often serving as a strong predictor of who will ultimately walk away with Academy Award gol

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