Key Takeaways

A Food Network victory launched Shemtob’s career, but a kitchen injury inspired his next big idea.

Drawing on his own years in hospitality, Shemtob built Snibbs to elevate workers who spend their days serving others.

After losing his home in the 2025 LA fires, Daniel Shemtob turned tragedy into action.

What’s harder? Running a restaurant or a shoe company?

Daniel Shemtob doesn’t even pause before answering. “They’re both so goddamn equally hard,” he says, laughing.

He would know. The chef-turned-founder has done both. In hospitality, he’s the force behind The Lime Truck , a Southern California favorite that became a national name. Before winning The Great Food Truck Race on the Food Network , Shemtob had already built a loyal following with his fresh, fast and f

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