Up until a few years ago, I was oblivious about kids’ toys, and now I am a self-proclaimed expert, thanks to my daughter. I know way more about the hottest toys than I’d like to, and I’ve played with a fair share of them myself – that part I don’t mind as much.

Over time, what I have learned is that toy popularity stems from either favourite characters, shows or movies, classics that never go out of trend, and then there are a handful of new and or really exciting products that make the cut too.

Whether you’re like the old me who knew nothing or like the new me who knows all, if you need a cheat sheet on the best toys of 2025, I’ve got you covered. I’ve pulled together som e of the best options according to age, many of which I have personally put to the test, and I’m certain will be

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