While TikTok’s algorithm caters to each user’s obsession of the moment, it feels nearly impossible to be on the app without seeing at least one video about Crave and HBO Max ’s new gay hockey romance series, Heated Rivalry .

The series, created for television by Letterkenny alum Jacob Tierney and adapted from Rachel Reid’s novel of the same name, centers around a fictional hockey universe. Heated Rivalry focuses on two rival professional hockey players — Canadian-born Shane Hollander (Hudson Williams) of the fictitious Montreal Metros and Russian-born Ilya Rozanov (Connor Storrie) of the fictitious Boston Raiders — as they navigate a years-long secret fling.

While TikTok’s algorithm caters to each user’s obsession of the moment, it feels nearly impossible to be on the app w

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