(LOOTPRESS) – American consumers shattered online spending records this Black Friday, shelling out $11.8 billion in a single day, according to new data from Adobe Analytics, which tracks more than one trillion visits to U.S. retail websites. The figure marks a significant jump from last year’s $10.8 billion and underscores the continued shift toward online deal-hunting.

Adobe reported that between 10 a.m. and 2 p.m., shoppers were spending an astonishing $12.5 million every minute. In a statement cited by Forbes, the company said the numbers highlight Black Friday’s evolution into “a major e-commerce moment, as more shoppers opt to stay home and take advantage of deals.”

The surge in online activity is expected to continue. Adobe projects that Cyber Monday, set for December 1, will reach

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