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Traffic fatalities on Camden County's White Horse Pike decreased by 50% from 2023 to 2024, perhaps as result of a traffic safety initiative.

Similar initiatives are being implemented in other New Jersey counties, including Atlantic, Middlesex and Essex.

Atlantic County's program, costing $31,500, follows a 10-year high of 58 traffic deaths in the county in 2024.

A traffic safety initiative has produced a sharp drop in fatal accidents on one of Camden County’s busiest highways.

As result, South Jersey officials are taking the same approach with dangerous roads in Atlantic County and elsewhere in the state.

“Highway safety requires educating people about everyday risks to health and safety — and that’s exactly what we’re doing,” said Attorney General Matthew J. Pl

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