American clothing retailer Gap has been making waves with its "Better in Denim" commercial , which features a group of six young women surrounded by a veritable battalion of dancers engaging in incredibly elaborate choreography to the tune of Kelis' 2003 hit "Milkshake." If you've been following pop culture over the past year, you may recognize the young women in question as the six members of Katseye, a global girl group signed to South Korea's Hybe UMG entertainment company and the United States' Geffen Records.

Since debuting in 2024, Katseye has been on the rise in popularity and prestige, and they're having a big moment this year thanks to the release of their hit second EP, "Beautiful Chaos" — so it's as perfect a time as ever for Gap to have recruited them for a massively viral ad

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