While there’s no time like the summer to cool off, putting ice on your face is a year-round skincare strategy for glowing skin. From functioning as a natural makeup primer to taking cheekbones to new heights, ice cubes are a secret weapon for many top facialists, models, and makeup artists.

Before jumping into all the reasons why you should consider putting ice on your face, what exactly is this cooling technique? Also known as “skin icing,” Dendy Engelman, MD, FAAD, board-certified dermatologist and Mohs surgeon at Shafer Clinic Fifth Avenue, explains that this is a trend that involves the use of cold therapy on your skin. “At its most basic form, it involves gently rubbing ice or an ice rolling tool over your face in a circular motion as part of your daily skincare regimen,” Engelma

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